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18 November 2015: Gender-blind marketing: businesswomen’s perceptions of airline services

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Published by Harriet Phipps

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Wednesday, November 11th, 2015

The upcoming Mobilities Reading Group will take place Wednesday, 18Ā NovemberĀ from 4PM-5PM in the Mobilities Lab (Bowland North B37, ¶¶Ņõ̽̽App).

This week’s reading is Sheena Westwood, Annette Pritchard, and Nigel J. Morgan’s ā€œGender-blind marketing: businesswomen’s perceptions of airline servicesā€. Thanks to visiting postgrad Samantha de Wit for the suggestion.

Everyone is invitedĀ to attend and discuss!

Please contact me at s.thulin(at)lancaster.ac.uk for a PDF of this reading.

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